Makeup always has been a mystery to me — like some sort of basic language every other female had learned while I was in Starbucks one day. If you’ve ever caught me staring intently at your face, it was because I’m trying to figure out what you did to look so good. I mean, how do you keep your eye shadow from flaking off? How do you know where to put blush? And what, exactly, am I supposed to highlight? Scary stuff. I approach buying makeup the same way I approach buying flowers for our yard: Embarrassed about my lack of knowledge, I go to the most generic store possible, avoid all helpful sales people who might ask me questions I can’t answer and hurriedly toss things in my cart based on whatever the tags say. (Part shade? Full sun? Fair skin with pink undertones?) However, while you can get away with that when it comes to our yard (Are the flowers blooming? Okay then.), when it comes to my 50-something-year-old face … not so much. I’d been vaguely dissatisfied for a few weeks when I happened to spot TV makeup artist Carmindy’s “Get Positively Beautiful” in my own bookshelves. I remembered getting it when I was in a mega bookstore a couple of years ago with the urge to BUY SOMETHING USEFUL RIGHT NOW but I couldn’t remember ever even opening it up. So I sat on the floor, paged through it and suddenly had the revelation: “I actually can do makeup. I can crack the code.” I’m not sure if it was the confident and straight-forward advice in the book (as opposed to Bobbi Brown‘s “Beauty,” which I’d bought a few years ago because everybody said she was THE makeup person for women-my-age but the book was a 400-level-class and I hadn’t even registered for Makeup 101) or if I was finally ready to learn, but suddenly it all made sense and I couldn’t wait to get started. First, I faced my pathetic makeup drawer. I ditched almost all of it: Broken blue eye shadows (That’s what you wear if you’ve got blue eyes, correct?), years-old foundations, concealers in all sorts of “colors,” dried tubes of mascara (Who can remember to close them?) and dark matte lipsticks guaranteed to last all week … or something. Then I went shopping, sticking to my generic-retailer approach for budgetary purposes. (Recognizing I was in a vulnerable state, I somehow subconsciously understood that a trip to the department-store cosmetic counter would result in a sizable dent, financial-wise.) Spending almost 30 thoughtfully intense minutes in the makeup aisle instead of my usual rushed drive-by shopping, I followed Carmindy’s advice and chose contrasting eye colors, light glossy lip colors and transparently pink cheeks. She also recommended lightweight glide-on primers and highlighters, which I’d never used. The result? I feel much more polished, feminine, prettier and put-together. The truth may be that makeup is sort of like exercise for me: Nobody may be able to tell the difference on my outside, but on my inside I sure feel better about myself. And, really, that should be all that matters. On the other hand, I had to get husband JP to help me open the L’Oreal True Match Naturale mineral blush I bought. I could not figure it out — Where does the powder come out? How do you attach the brush? He helpfully pointed out that a piece of plastic still covered the sifting holes even though I’d already removed one piece. Then he left me on my own. Carmindy … ???
Published by shoalswriter
I'm a freelance writer, editor and marketing consultant focusing on style, history, food and the arts in Alabama, Mississippi and Tennessee. I'm also an adjunct journalism instructor and writing coach. My husband is a newspaper sports editor, and he and I are from middle Tennessee. Older Daughter and her husband, an artist and high-school art teacher, live nearby with our three young grandsons. Younger Daughter works in PR and event planning and also lives nearby. View all posts by shoalswriter