Does anybody else have this problem?
I’m watching the Olympics and not feeling hungry at all and then all of a sudden, the Southern-Style Chicken Sandwich/Biscuit ads from McDonald’s come on and all I can think about is driving to McDonald’s and getting one, which is very strange because I: A) Don’t like McDonald’s, B) Don’t like fried/breaded chicken and C) Don’t like fried/breaded chicken sandwiches/biscuits. Yet, unaccountably, after watching the ads with the athletes digging into their yummy sandwiches/biscuits and enjoying every bite, I gotta have one. Paging Dr. Pavlov.
The need-it-now theory doesn’t work for me, however, when it comes to ads for Hummers, Boniva (you all know how I feel about Sally Field) and/or Obama and/or McCain.